The Contagious Commandments

And in The Contagious Commandments, Paul Kemp-Robertson and Chris Barth condense this valuable research into ten strategic takeaways for your own marketing revolution.

Author: Paul Kemp-Robertson

Publisher: Penguin UK

ISBN: 0241328985

Category: Business & Economics

Page: 288

View: 352

Contagion may alarm doctors but marketers thrive on it. Some concepts are so compelling you have to share them. But what makes an idea so infectious you can't keep it to yourself? And how can brands produce these kinds of ideas intentionally rather than by chance? Contagious, the globally renowned intelligence resource for the marketing industry, is dedicated to identifying and interrogating the world's most exceptional creative trends. And in The Contagious Commandments, Paul Kemp-Robertson and Chris Barth condense this valuable research into ten strategic takeaways for your own marketing revolution. Taking inspiration from disruptive campaigns from the likes of Patagonia, Nike, Safaricom, BrewDog, LEGO, Kenco, and dozens more, The Contagious Commandments explores how companies fuse creativity, technology and behavioural psychology to achieve truly original marketing ideas that have a positive impact on society and profits - and how your brand can too.


Efforts on the part of the FBI's Clarence Otto, CIA agent Dew Phillips and former football star Perry Dawsey to eliminate the people whose minds have been taken over by the mysterious disease are threatened by the infection's new ability to ...

Author: Scott Sigler

Publisher: Broadway Books

ISBN: 0307406326

Category: Fiction

Page: 438

View: 577

Efforts on the part of the FBI's Clarence Otto, CIA agent Dew Phillips and former football star Perry Dawsey to eliminate the people whose minds have been taken over by the mysterious disease are threatened by the infection's new ability to become contagious, unless Dr. Margaret Montoya can come up with a solution. Reprint. A best-selling novel.

Contagious Diseases Sourcebook

Types of Contagious Diseases Adenovirus About Adenoviruses Clinical features: Adenoviruses. Revised International Health Regulations for Public Health ...

Author: Joyce Brennfleck Shannon

Publisher: Omnigraphics Incorporated


Category: Health & Fitness

Page: 667

View: 981

"Provides basic consumer health information about the transmission and treatment of diseases spread from person to person, along with facts about prevention, self-care, and drug resistance. Includes index, glossary of related terms, and other resources"--Provided by publisher.

Contagious Architecture

In Contagious Architecture, Luciana Parisi offers a philosophical inquiry into the status of the algorithm in architectural and interaction design.

Author: Luciana Parisi

Publisher: MIT Press

ISBN: 0262018632

Category: Computers

Page: 370

View: 874

A proposal that algorithms are not simply instructions to be performed but thinking entities that construct digital spatio-temporalities. In Contagious Architecture, Luciana Parisi offers a philosophical inquiry into the status of the algorithm in architectural and interaction design. Her thesis is that algorithmic computation is not simply an abstract mathematical tool but constitutes a mode of thought in its own right, in that its operation extends into forms of abstraction that lie beyond direct human cognition and control. These include modes of infinity, contingency, and indeterminacy, as well as incomputable quantities underlying the iterative process of algorithmic processing. The main philosophical source for the project is Alfred North Whitehead, whose process philosophy is specifically designed to provide a vocabulary for "modes of thought" exhibiting various degrees of autonomy from human agency even as they are mobilized by it. Because algorithmic processing lies at the heart of the design practices now reshaping our world--from the physical spaces of our built environment to the networked spaces of digital culture--the nature of algorithmic thought is a topic of pressing importance that reraises questions of control and, ultimately, power. Contagious Architecture revisits cybernetic theories of control and information theory's notion of the incomputable in light of this rethinking of the role of algorithmic thought. Informed by recent debates in political and cultural theory around the changing landscape of power, it links the nature of abstraction to a new theory of power adequate to the complexities of the digital world.

Contagious Generosity

Barry ' s new book , Contagious Generosity , has the potential to be a best seller . As I read it , I kept thinking , “ This is so valuable , I wish every ...

Author: Barry L. Cameron

Publisher: College Press

ISBN: 9780899009445

Category: Religion

Page: 194

View: 320


Author: Scott Sigler

Publisher: Crown

ISBN: 0307452115

Category: Fiction

Page: 448

View: 759

From the acclaimed author of Infected comes an epic and exhilarating story of humanity’s secret battle against a horrific enemy. Across America, a mysterious pathogen transforms ordinary people into raging killers, psychopaths driven by a terrifying, alien agenda. The human race fights back, yet after every battle the disease responds, adapts, using sophisticated strategies and brilliant ruses to fool its pursuers. The only possible explanation: the epidemic is driven not by evolution but by some malevolent intelligence. Standing against this unimaginable threat is a small group, assembled under the strictest secrecy. Their best weapon is hulking former football star Perry Dawsey, left psychologically shattered by his own struggles with this terrible enemy, who possesses an unexplainable ability to locate the disease’s hosts. Violent and unpredictable, Perry is both the nation’s best hope and a terrifying liability. Hardened CIA veteran Dew Phillips must somehow forge a connection with him if they’re going to stand a chance against this maddeningly adaptable opponent. Alongside them is Margaret Montoya, a brilliant epidemiologist who fights for a cure even as she reels under the weight of endless horrors. These three and their team have kept humanity in the game, but that’s not good enough anymore, not when the disease turns contagious, triggering a fast countdown to Armageddon. Meanwhile, other enemies join the battle, and a new threat — one that comes from a most unexpected source — may ultimately prove the most dangerous of all. Catapulting the reader into a world where humanity’s life span is measured in hours and the president’s finger hovers over the nuclear button, rising star Scott Sigler takes us on a breathtaking, hyper-adrenalized ride filled with terror and jaw-dropping action. Contagious is a truly grand work of suspense, science, and horror from a new master.

Building a Contagious Church

Bill Hybels and Mark Mittelberg , Becoming a Contagious Christian ( Grand Rapids : Zondervan , 1994 ) ; Mark Mittelberg , Lee Strobel , and Bill Hybels ...

Author: Mark Mittelberg

Publisher: Zondervan

ISBN: 9780310221494

Category: Religion

Page: 404

View: 360

This book will give vision for turning every church--new or old--into a contagious church that is a powerful magnet for attracting and influencing unchurched people.

Recognizing Contagious Bovine Pleuropneumonia

+39 06:57051-Fax: +39 06:57053.360 UNIV li'i'i | Contagious bovine pleuropneumonia (CBPP) is a well. S• CHINA China National Publications Import & Export ...

Author: Food and Agriculture Organization

Publisher: FAO


Category: Technology & Engineering

Page: 30

View: 405

Contagious bovine pleuropneumonia (CBPP) is a major problem for cattle production in Africa, and the difficulties in diagnosing and combating the disease pose a serious challenge to all stakeholders. This publication is a revised edition of the booklet with larger pictures of clinical signs and gross pathological changes of CBPP, as a means of assisting its diagnosis and treatment.

Becoming a Contagious Christian


Author: Mark Mittelberg

Publisher: Harper Collins

ISBN: 9780310237716

Category: Religion

Page: 304

View: 195

The world’s most passionate, effective evangelists are right in your youth ministry! No one can top your students in effectively introducing their friends and family to Christ. And now is the time to help them learn how. Becoming a Contagious Christian Youth Edition ZondervanGroupware is designed with both you and your students in mind. Included is everything you’ll need to help students discover and develop their unique evangelism styles. Based on the proven Becoming a Contagious Christian ZondervanGroupware developed at Willow Creek Community Church, Becoming a Contagious Christian Youth Edition includes an Evangelistic Styles Assessment; activities for individuals, partners, and small groups; and video dramas that model and bring to life the evangelistic skills students can use every day—with powerful results. Revised and expanded by one of America’s foremost youth ministers and teachers, Bo Boshers, this exciting, highly interactive approach addresses the specific needs and challenges of students--in language they can relate to. Students will learn how to: * be intentional in developing relationships * transition an ordinary conversation to a spiritual conversation * tell in plain language their personal story of meeting Christ * share the gospel message using two illustrations * answer ten common objections to Christianity * pray with a friend to receive Christ This course is flexible so you can teach it in several different formats: eight 60-minute sessions, four 3-hour sessions, or one- to three-day retreats. Content, leader’s notes, and media and activity instructions are clearly laid out and easy to follow. You’ll also find: 'Heart Check'--a brief devotional at the beginning of each session written specifically for you, the leader 'Get Connected'--notes to help you get inside the hearts and minds of students 'Going Deeper'--optional activities you can use to give students a more in-depth understanding of the materialDrawing on the expertise of some of today’s foremost leaders in evangelism and student ministry, this powerful program will equip you to train your students with the knowledge, skills, and confidence they’ll need to become truly contagious in reaching their friends for Christ.Becoming a Contagious Christian Youth Edition ZondervanGroupware kit includes: One 60-minute segmented video Student’s Guide Leader’s Guide PowerPoint Presentation on CD-ROMAll but PowerPoint

Are Financial Crises Becoming Increasingly More Contagious

What is the Historical Evidence on Contagion? Michael D. Bordo, Antu Panini Murshid. I • i t Are Financial Crises Becoming Increasingly More Contagious?

Author: Michael D. Bordo



Category: Contagion (Social psychology)

Page: 70

View: 722

We examine the evidence of contagion during the pre World War I era and the interwar and contrast our findings with the evidence of contagion from the recent crises in Asia and Latin America. Using weekly data on bond prices and interest rates, we investigate the extent to which bilateral cross-market correlations rise following the onset of a crisis. After correcting for heteroscedasticity, ala Forbes and Rigobon (1998, 1999), we find little evidence of significant increases in cross-market correlations in either the earlier regimes or in the more recent period. We use principle components analysis to assess the extent of comovement across all markets as well as within various groups of markets, prior to, and after the onset of a crisis. Countries are grouped into regions, as well as along the lines of advanced and emerging. There is little evidence to suggest that cross-country linkages are tighter in the aftermath of a financial crisis for the recent period. There is, however, some evidence of stronger comovement during periods of instability in earlier regimes.