Talk Like TED

These are the presentations that set the world on fire, and the techniques that top TED speakers use will make any presentation more dynamic, fire up any team, and give anyone the confidence to overcome their fear of public speaking.

Author: Carmine Gallo

Publisher: St. Martin's Press

ISBN: 1466837276

Category: Business & Economics

Page: 288

View: 775

Ideas are the currency of the twenty-first century. In order to succeed, you need to be able to sell your ideas persuasively. This ability is the single greatest skill that will help you accomplish your dreams. Many people have a fear of public speaking or are insecure about their ability to give a successful presentation. Now public speaking coach and bestselling author Carmine Gallo explores what makes a great presentation by examining the widely acclaimed TED Talks, which have redefined the elements of a successful presentation and become the gold standard for public speaking. TED ? which stands for technology, entertainment, and design ? brings together the world's leading thinkers. These are the presentations that set the world on fire, and the techniques that top TED speakers use will make any presentation more dynamic, fire up any team, and give anyone the confidence to overcome their fear of public speaking. In his book, Carmine Gallo has broken down hundreds of TED talks and interviewed the most popular TED presenters, as well as the top researchers in the fields of psychology, communications, and neuroscience to reveal the nine secrets of all successful TED presentations. Gallo's step-by-step method makes it possible for anyone to deliver a presentation that is engaging, persuasive, and memorable. Carmine Gallo's top 10 Wall Street Journal Bestseller Talk Like TED will give anyone who is insecure about their public speaking abilities the tools to communicate the ideas that matter most to them, the skill to win over hearts and minds, and the confidence to deliver the talk of their lives. The opinions expressed by Carmine Gallo in TALK LIKE TED are his own. His book is not endorsed, sponsored or authorized by TED Conferences, LLC or its affiliates.

Talk Like TED

Oprah Winfrey once put it even more succinctly: “TED is where brilliant people ... DALE CARNEGIE FOR THE TWENTY-FIRST CENTURY Talk Like TED digs far deeper ...

Author: Carmine Gallo

Publisher: Pan Macmillan

ISBN: 1447261267

Category: Business & Economics

Page: 300

View: 583

Discover the secrets to a perfect TED Talk and learn how to deliver an exceptional presentation with Carmine Gallo's Talk Like TED. TED Talks have redefined the elements of a successful presentation and become the gold standard for public speaking around the world. And yet the techniques that top TED speakers use are the same ones that will make any presentation more dynamic, fire up any team, and give anyone the confidence to overcome their fear of public speaking. Communications coach and bestselling author of The Presentation Secrets of Steve Jobs, Carmine Gallo has broken down the top TED Talks and interviewed the most popular TED presenters to uncover the nine secrets of all successful TED presentations. From 'Unleashing the Master Within' and 'Delivering Jaw Dropping Moments' to 'Sticking to the 18-minute Rule' Gallo provides a step-by-step method that makes it possible for anyone to create, design, and deliver a TED-style presentation that is engaging, persuasive, and memorable. Ideas are the true currency of the 21st century, and Talk Like TED gives readers a way to create presentations around the ideas that matter most to them, presentations that will energize their audiences to spread those ideas, launch new initiatives, and reach their highest goals.

SUMMARY Talk Like TED The 9 Public Speaking Secrets Of The World s Top Minds By Carmine Gallo

SUMMARY TALK LIKE TED The 9 Public - Speaking Secrets of the World's Top Minds by Carmine Gallo G Shortcut Edition SUMMARY - Talk Like TED: The 9 ...

Author: Shortcut Edition

Publisher: Shortcut Edition

ISBN:

Category: Business & Economics

Page: 35

View: 733

* Our summary is short, simple and pragmatic. It allows you to have the essential ideas of a big book in less than 30 minutes. As you read this summary, you'll discover the nine secrets to getting your ideas out in public and gaining the support of your audience. You will also discover that : to inspire your audience, you must above all be passionate about your subject; you'll be more convincing if you tell stories; you will arouse the audience's curiosity by bringing them new information; if you add a touch of humor to it, it's an explosive cocktail; 18 minutes is the ideal time for a presentation; the audience will remember your words more if you include striking photos and visuals. *Buy now the summary of this book for the modest price of a cup of coffee!


Summary of Carmine Gallo s Talk Like TED by Swift Reads

Talk Like TED: The 9 Public-Speaking Secrets of the World’s Top Minds (2009) by professional communications expert Carmine Gallo offers essential guidance for delivering an effective, original, and moving presentation.

Author: Swift Reads

Publisher: Swift Reads

ISBN:

Category: Study Aids

Page: 33

View: 199

Talk Like TED: The 9 Public-Speaking Secrets of the World’s Top Minds (2009) by professional communications expert Carmine Gallo offers essential guidance for delivering an effective, original, and moving presentation. Gallo’s book incorporates discussions of the psychology behind compelling keynote speeches, interviews with TED presenters, and insights gleaned from analyzing more than 150 hours of TED talks, representing approximately 500 speakers... Purchase this in-depth summary to learn more.

SUMMARY and CONCISE ANALYSIS of Talk Like TED the Nine Public Speaking Secrets of the World s Top Minds by Carmine Gallo

This book is a SUMMARY. It's meant to be a companion, not a replacement, to the original book. Please note that this summary is not authorized licensed, approved, or endorsed by the author or publisher of the main book.

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Page: 36

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Talk like ted by Carmine Gallo (2014), you'll learn about presentation strategies used by the world's most influential public speakers. Author Carmine Gallo analyzed more than 500 TED talks to identify common features that make these talks so influential and appealing.DISCLAIMER!!!This book is a SUMMARY. It's meant to be a companion, not a replacement, to the original book. Please note that this summary is not authorized licensed, approved, or endorsed by the author or publisher of the main book. The author of this summary is wholly responsible for the content of this summary and is not associated with the original author or publisher of the main book. If you'd like to purchase the original book, kindly search for the title in the search box.

A Joosr Guide To Talk Like Ted by Carmine Gallo

Whether you want to gain knowledge on the go or find the books you'll love, Joosr's brief and accessible eBook summaries fit into your life. Find out more at joosr. com.

Author:

Publisher:

ISBN: 9781785671289

Category: Business presentations

Page:

View: 473

In today's fast-paced world, it's tough to find the time to read. But with Joosr guides, you can get the key insights from bestselling non-fiction titles in less than 20 minutes. Whether you want to gain knowledge on the go or find the books you'll love, Joosr's brief and accessible eBook summaries fit into your life. Find out more at joosr. com. What skills and techniques are shared by the world's best public speakers? Discover the secrets to effective and engaging presentations that help the most popular speakers on TED talks stand apart and spread their messages to the world. Talk Like Ted is a guide for readers who want to learn to be better at public speaking and professional presentations. It includes nine important secrets used by the top speaks on TED Talks, which will help you adapt your own public speaking style to wow audiences and make your message stick. You will learn: - What happens to your listeners' brain when you present them with new and novel information - How storytelling can create connections and trust between you and your audience - Why a multisensory experience will create a lasting impression on a crowd.

Talk Like Ted

The contents of this book are easily worth over $9.99, but for a limited time you can download The Summary and Analysis of "Talk Like TED: 9 Public-Speaking Secrets of the World's Top Minds" by Carmine Gallo for a special discounted price ...

Author: Carmine Gallo

Publisher: CreateSpace

ISBN: 9781500956677

Category: Business & Economics

Page: 48

View: 335

Learn How To Be An Expert On Public Speaking In A Fraction Of The Time It Takes To Read The Actual Book!!!Today only, get this 1# Amazon bestseller for just $2.99. Regularly priced at $9.99. Read on your PC, Mac, smart phone, tablet or Kindle device Aimee Mullins did more than overcome adversity, she triumphed everything society thought they "knew" about the limits posed on an amputee. Mullins did not have lower legs since she was an infant. While she was disabled physically, mentally she became stronger. She learned to tap into her internal superpowers and unleash a master greater than the world had ever seen. In The 1996 Paralympics, Mullins broke three world records in track and field. Running for Georgetown University in a NCAA Division One program, she gained the skills to turn heads and drop jaws with her triple record-smashing feat. If that wasn't admirable enough, Mullins went on to become a fashion model, actress, and even found a place on People Magazine's "50 Most Beautiful People" list. That's unleashing a master like no other. Mullins saw no limits, she never viewed herself as disabled or incapable, which allowed her to do the "impossible".Her story leads to Secret #1 listed in "Talk Like TED", the chapter's namesake "Unleash The Master Within". When selecting a presentation topic, it's imperative to choose something unique that you hold a meaningful connection to. Passion is, without a doubt, a necessary emotion that will guide you towards identifying that mastery. Science supports this claim with concrete evidence. Passion is contagious. The only way to create an inspirational presentation is by being inspired yourself. Here Is A Preview Of What You'll Learn When You Download Your Copy Today• How To Give An Excellent Speech • The Reason Why 18 minutes Is The Perfect Presentation Length• Learn How The Worlds Top Public Speakers Deliver Their Message With PassionDownload Your Copy Today! The contents of this book are easily worth over $9.99, but for a limited time you can download The Summary and Analysis of "Talk Like TED: 9 Public-Speaking Secrets of the World's Top Minds" by Carmine Gallo for a special discounted price of only $2.99

TED Talks

'This is not just the most insightful book ever written on public speaking-it's also a brilliant, profound look at how to communicate' - Adam Grant, author of ORIGINALS In Ted Talks Chris Anderson, Head of TED, reveals the inside secrets of ...

Author: Chris Anderson

Publisher: Hachette UK

ISBN: 1472228030

Category: Business & Economics

Page: 224

View: 729

'This is not just the most insightful book ever written on public speaking-it's also a brilliant, profound look at how to communicate' - Adam Grant, author of ORIGINALS In Ted Talks Chris Anderson, Head of TED, reveals the inside secrets of how to give a first-class presentation. Where books like Talk Like TED and TED Talks Storytelling whetted the appetite, here is the official TED guide to public speaking from the man who put TED talks on the world's stage. 'Nobody in the world better understands the art and science of public speaking than Chris Anderson. He is absolutely the best person to have written this book' Elizabeth Gilbert. Anderson shares his five key techniques to presentation success: Connection, Narration, Explanation, Persuasion and Revelation (plus the three to avoid). He also answers the most frequently asked questions about giving a talk, from 'What should I wear?' to 'How do I handle my nerves?'. Ted Talks is also full of presentation tips from such TED notable speakers as Sir Ken Robinson, Bill Gates, Mary Roach, Amy Cuddy, Elizabeth Gilbert, Dan Gilbert, Amanda Palmer, Matt Ridley and many more. This is a lively, fun read with great practical application from the man who knows what goes into a truly memorable speech. In Ted Talks Anderson pulls back the TED curtain for anyone who wants to learn how to prepare an exceptional presentation.

Summary of Carmine Gallo s Talk Like TED by Swift Reads

Talk Like TED: The 9 Public-Speaking Secrets of the World's Top Minds (2009) by professional communications expert Carmine Gallo offers essential guidance for delivering an effective, original, and moving presentation.

Author: Swift Reads

Publisher:

ISBN: 9781798508930

Category:

Page: 26

View: 812

Talk Like TED: The 9 Public-Speaking Secrets of the World's Top Minds (2009) by professional communications expert Carmine Gallo offers essential guidance for delivering an effective, original, and moving presentation. Gallo's book incorporates discussions of the psychology behind compelling keynote speeches, interviews with TED presenters, and insights gleaned from analyzing more than 150 hours of TED talks, representing approximately 500 speakers...Purchase this in-depth summary to learn more.

The Storyteller s Secret

The Storyteller's Secret unlocks the answer in fifty lessons from visionary leaders - each of whom cites storytelling as a crucial ingredient in success.

Author: Carmine Gallo

Publisher: Pan Macmillan

ISBN: 1509814779

Category: Business & Economics

Page:

View: 605

How did an American immigrant without a college education go from Venice Beach T-shirt vendor to television's most successful producer? How did a timid pastor's son surmount a paralysing fear of public speaking to sell out Yankee Stadium, twice? How did the city of Tokyo create a PowerPoint stunning enough to win them the chance to host the Olympics? They told brilliant stories. Whether your goal is to sell, educate, fundraise or entertain, your story is your most valuable asset: 'a strategic tool with irresistible power', according to the New York Times. Stories inspire; they persuade; they galvanize movements and actuate global change. A well-told story hits you like a punch to the gut; it triggers the light-bulb moment, the 'aha' that illuminates the path to innovation. Radical transformation can occur in an instant, with a single sentence; The Storyteller's Secret teaches you how to craft your most powerful delivery ever. In his hugely attended Talk Like TED events, bestselling author and communications guru Carmine Gallo found, again and again, that audiences wanted to discover the keys to telling a powerful story. The Storyteller's Secret unlocks the answer in fifty lessons from visionary leaders - each of whom cites storytelling as a crucial ingredient in success. A good story can spark action and passion; it can revolutionize the way people think and spur them to chase their dreams. Isn't it time you shared yours?

Five Stars

This book is full of examples to help you get better at transporting your thoughts and emotions into the minds of other people.” —Adam Grant, New York Times bestselling author of Give and Take, Originals, and Option B with Sheryl ...

Author: Carmine Gallo

Publisher: St. Martin's Press

ISBN: 1250183472

Category: Business & Economics

Page: 256

View: 543

“As technology threatens to displace countless jobs and skills, the ability to communicate is becoming more important than ever. This book is full of examples to help you get better at transporting your thoughts and emotions into the minds of other people.” —Adam Grant, New York Times bestselling author of Give and Take, Originals, and Option B with Sheryl Sandberg How to master the art of persuasion—from the bestselling author of Talk Like TED. Ideas don’t sell themselves. As the forces of globalization, automation, and artificial intelligence combine to disrupt every field, having a good idea isn’t good enough. Mastering the ancient art of persuasion is the key to standing out, getting ahead, and achieving greatness in the modern world. Communication is no longer a “soft” skill—it is the human edge that will make you unstoppable, irresistible, and irreplaceable—earning you that perfect rating, that fifth star. In Five Stars, Carmine Gallo, bestselling author of Talk Like TED, breaks down how to apply Aristotle’s formula of persuasion to inspire contemporary audiences. As the nature of work changes, and technology carries things across the globe in a moment, communication skills become more valuable—not less. Gallo interviews neuroscientists, economists, historians, billionaires, and business leaders of companies like Google, Nike, and Airbnb to show first-hand how they use their words to captivate your imagination and ignite your dreams. In the knowledge age—the information economy—you are only as valuable as your ideas. Five Stars is a book to help you bridge the gap between mediocrity and exceptionality, and gain your competitive edge in the age of automation. In Five Stars, you will also learn: -The one skill billionaire Warren Buffett says will raise your value by 50 percent. -Why your job might fall into a category where 75 percent or more of your income relies on your ability to sell your idea. -How Airbnb’s founders follow a classic 3-part formula shared by successful Hollywood movies. -Why you should speak in third-grade language to persuade adult listeners. -The one brain hack Steve Jobs, Leonardo da Vinci, and Picasso used to unlock their best ideas.

How to Deliver a TED Talk Secrets of the World s Most Inspiring Presentations Revised and Expanded New Edition with a Foreword by Richard St John and an Afterword by Simon Sinek

How to give a world-class presentation—based on the wildly popular TED Talks The only TED Talks-based guide available showing business professionals how to give the presentation of their lives A nonprofit dedicated to Ideas Worth Sharing, ...

Author: Jeremey Donovan

Publisher: McGraw Hill Professional

ISBN: 0071831592

Category: Business & Economics

Page: 229

View: 393

How to give a world-class presentation—based on the wildly popular TED Talks The only TED Talks-based guide available showing business professionals how to give the presentation of their lives A nonprofit dedicated to Ideas Worth Sharing, TED Talks began as a challenge to leaders in technology, entertainment, and design to give the “talk of their lives.” The organization has since gone global and contains more than 14,000 videos on nearly every topic imaginable.How to Deliver a TED Talk is a step-by-step guide showing business professionals how to deliver a TED Talk by carefully selecting their topic, crafting their narrative, mastering their delivery, and refining their design.The more than 14,000 talks on the TED website have been viewed more than one billion times Originally self-published in 2012, this book immediately hit #1 on Amazon and has consistently ranked no less than #5; this is an expanded edition of the original Donovan is the founder and lead organizer of TEDxMillRiver, a sold-out TEDx event in Stamford, CT

Church Talk Makes Men Walk

Is church talk that much different? Yes, it is. Carmine Gallo, author of Talk Like TED: The 9 Public-Speaking Secrets of the World's Top Minds (st.

Author: Woody L. Davis

Publisher: Wipf and Stock Publishers

ISBN: 1532602979

Category: Religion

Page: 306

View: 946

The mystery of the missing men can be answered in one sentence: The church has forgotten how to speak to men. While the church’s language has excluded women in its use of nouns and pronouns, it has excluded men in everything else. Its content, character, and construction say, “You don’t belong here.” Church Talk Makes Men Walk: • Corrects the myth that men are innately non-religious or non-spiritual; • Demonstrates how the culture increasingly reflected in church talk has filtered action-oriented people out of the church in favor of relationally orientated ones; • Demonstrates that the same factors that have driven most men from the church have also driven like-minded women away; • Provides research-based and theologically informed solutions to the problem of the missing action-oriented men and women. Chapters presenting well-documented social science research alternate with chapters presenting practical steps that answer the question, “So what should the church do?” Written in a conversational, humorous, and sometimes confessional style, Church Talk bridges the gap between the academy and the local church. It shows how language that is inclusive of both women and men, relational and action-oriented, can create a church that is once again gender-balanced and missional.

Speak with Impact

The Phenomenon of TED Talks Begun in 1984 with a focus on Technology, Education, ... is Talk Like TED by Carmine Gallo.7• I mention TED for two reasons.

Author: Allison Shapira

Publisher: AMACOM

ISBN: 0814439365

Category: Business & Economics

Page: 240

View: 912

Your voice matters, especially as a leader. Every day, you have an opportunity to use your voice to have a positive impact--at work or in your community. You can inspire and persuade your audience--or you can distract and put them to sleep. Nervous, rambling robotic--these presentation styles can ruin a talk on even the most critical topics. And with each weak performance, career prospects dim. To get ahead and make an impact, you need to deliver well-crafted messages with confidence and authenticity. You must sound as capable as you are. Public speaking is a skill, not a talent. With the right guidance, anyone can be a powerful speaker. Learn to conquer fear, capture attention, motivate action, and take charge of your career with Speak with Impact. Written by an opera singer turned CEO, speaker, and executive communication coach, the book unravels the mysteries of commanding attention in any setting, professional or personal. Whether it’s speaking up at a meeting, presenting to clients, or talking to large groups, the book’s easy-to-use frameworks, examples, and exercises help you Kickstart the creative process Compose a clear and concise message Engage your audience through storytelling and humor Banish filler words and uptalk Strengthen and project your voice Use breathing techniques to overcome stage fright Use effective body language Build your executive presence Deliver presentations with confidence and authenticity When you know what to say and how to say it, people listen. Find your powerful voice… and step into leadership. Speak with impact.

Five Stars

Talk Like TED will give you the tools to inspire an audience with your ideas, win hearts and minds and achieve your most audacious goals.

Author: Carmine Gallo

Publisher: Pan Macmillan

ISBN: 1509896791

Category: Language Arts & Disciplines

Page: 244

View: 405

From the bestselling author of Talk Like Ted - how to get to master the art of persuasion. 'An easy-to-read and practical journey through personal development, plus tips on structuring the storytelling that is still considered key to connecting with other people and, crucially, with customers and investors in business.' Financial Times (Business Book of the Month) Ideas don’t sell themselves. As the forces of globalization, automation, and artificial intelligence combine to disrupt every field, having a good idea isn’t good enough. Mastering the ancient art of persuasion is the key to standing out, getting ahead, and achieving greatness in the modern world. Communication is no longer a “soft” skill – it is the human edge that will make you unstoppable, irresistible, and irreplaceable – earning you that perfect rating, that fifth star. In Five Stars, you will learn: -The one skill billionaire Warren Buffett says will raise your value by 50 percent. -Why your job might fall into a category where 75 percent or more of your income relies on your ability to sell your idea. -How Airbnb’s founders follow a classic 3-part formula shared by successful Hollywood movies. -Why you should speak in third-grade language to persuade adult listeners. -The one brain hack Steve Jobs, Leonardo da Vinci, and Picasso used to unlock their best ideas. In Five Stars, Carmine Gallo, bestselling author of Talk Like TED, breaks down how to apply Aristotle’s formula of persuasion to inspire contemporary audiences. As the nature of work changes, and technology carries things across the globe in a moment, communication skills become more valuable – not less. Gallo interviews neuroscientists, economists, historians, billionaires, and business leaders of companies like Google, Nike, and Airbnb to show first-hand how they use their words to captivate your imagination and ignite your dreams. In the knowledge age – the information economy – you are only as valuable as your ideas. Five Stars is a book to help you bridge the gap between mediocrity and exceptionality, and gain your competitive edge in the age of automation.

Preaching by Heart

“People should feel like you're talking to them for the first time. ... TED talkers: Scripts kill charisma While there is plenty of hand-wringing from ...

Author: Ryan P. Tinetti

Publisher: Wipf and Stock Publishers

ISBN: 1725269511

Category: Religion

Page: 126

View: 330

There’s a seemingly innocuous villain that is taking up residence in the pulpits of countless churches, disrupting the connection between the pastor and the people and keeping the proclamation of God’s word from having its full effect. That villain is the preacher’s notes. Preachers know this all too well. Many wish that they could “preach by heart” without the aid of notes, but are unsure how to do so—and are left feeling frustrated and discouraged by the presence of that disruptive interloper. Author Ryan Tinetti shares an unexpected solution in the form of an ancient and time-tested practice known as the method of loci, or Memory Palace. Surveying portions of classical rhetoric that are especially relevant for contemporary preachers and diving deep into the theory and practice of the Memory Palace, Preaching by Heart plunders these ancient treasures that have been so formative for preachers through the ages but too oft neglected in our own time. When pastors preach by heart, they find greater satisfaction in the homiletic task and their proclamation is even more effective. Preaching by Heart shows how to pitch the notes and reach that goal.

Becoming a Trustworthy Leader

Talk. Like. Ted. Ted emphasizes that communicating in this way creates a fun environment in which to work. Through this fun, he also built the ROCC of Trust ...

Author: Aneil Mishra

Publisher: Routledge

ISBN: 0415882818

Category: Business & Economics

Page: 207

View: 894

It's time to discover a new way for individuals to lead organizations and societies. Trust in a variety of institutions, including governmental and business, is at an all-time low. In order to strengthen society from its foundations, we need to rebuild trust. Research shows that leaders are critical to building trust in organizations, and that trust in leadership is significantly related to a number of attitudes, behaviors and performance outcomes. This new book, with its emphasis on the critical role of leadership in trust-building as well as the novel perspective on the trust circle of leadership, will be of interest to all students and researchers studying leadership, management and organizational behavior.

Real Communication

The highly successful TED Talk imposes a strict rule of no longer than 18 minutes, ... the head of TED, is quoted in Carmille Gallo's book, Talk Like TED, ...

Author: Gabrielle Dolan

Publisher: John Wiley & Sons

ISBN: 0730370534

Category: Business & Economics

Page: 192

View: 686

Effective communication through authentic leadership A rapidly evolving workplace and disruptive technologies have created a growing demand for transparency and authenticity in communication from business leaders. Yet many decision-makers find themselves far behind the curve when it comes to understanding and meeting the evolving expectations of employees and customers. Real Communication: How to Be You and Lead True reveals how to guide and communicate in a way that is authentic and will help business leaders truly connect and engage with their teams, customers, and coworkers. • Communicate more effectively • Improve employee engagement • Manage organisational changes • Help teams cope with change When employees trust their leaders, businesses thrive. In Real Communication you will find everything you need to implement new strategies, instill core values, and cultivate engagement.

The Storyteller s Secret

From TED Speakers to Business Legends, Why Some Ideas Catch On and Others ... Christel, 89 Talk Like TED (Gallo), xiv technology, 1, 12–13, 72, 226–29.

Author: Carmine Gallo

Publisher: St. Martin's Press

ISBN: 1466882697

Category: Business & Economics

Page: 288

View: 248

How did a Venice Beach T-shirt vendor become television's most successful producer? How did an entrepreneur who started in a garage create the most iconic product launches in business history? How did a timid pastor's son overcome a paralyzing fear of public speaking to captivate sold-out crowds at Yankee Stadium, twice? How did a human rights attorney earn TED's longest standing ovation, and how did a Facebook executive launch a movement to encourage millions of women to "lean in"? They told brilliant stories. In The Storyteller's Secret: From TED Speakers to Business Legends, Why Some Ideas Catch on and Others Don't, keynote speaker, bestselling author, and communication expert Carmine Gallo reveals the keys to telling powerful stories that inspire, motivate, educate, build brands, launch movements, and change lives. The New York Times has called a well-told story "a strategic tool with irresistible power" - the proof lies in the success stories of 50 icons, leaders, and legends featured in The Storyteller's Secret: entrepreneurs like Richard Branson, Sara Blakely, Elon Musk, Steve Jobs, and Sheryl Sandberg; spellbinding speakers like Dr. Martin Luther King, Jr., Bryan Stevenson, and Malala Yousafzai; and business leaders behind famous brands such as Starbucks, Southwest Airlines, Wynn Resorts, Whole Foods, and Pixar. Whether your goal is to educate, fundraise, inspire teams, build an award-winning culture, or to deliver memorable presentations, a story is your most valuable asset and your competitive advantage. In The Storyteller's Secret, Gallo explains why the brain is hardwired to love stories - especially rags-to-riches stories - and how the latest science can help you craft a persuasive narrative that wins hearts and minds. "The art of storytelling can be used to drive change," says billionaire entrepreneur Richard Branson. And since the next decade will see the most change our civilization has ever known, your story will radically transform your business, your life, and the lives of those you touch. Ideas that catch on are wrapped in story. Your story can change the world. Isn't it time you shared yours?