Competitive Strategy

The ideas in the book address the underlying fundamentals of competition in a way that is independent of the specifics of the ways companies go about competing. Competitive Strategy has filled a void in management thinking.

Author: Michael E. Porter

Publisher: Free Press

ISBN: 9780684841489

Category: Business & Economics

Page: 432

View: 534

Now nearing its sixtieth printing in English and translated into nineteen languages, Michael E. Porter's Competitive Strategy has transformed the theory, practice, and teaching of business strategy throughout the world. Electrifying in its simplicity—like all great breakthroughs—Porter’s analysis of industries captures the complexity of industry competition in five underlying forces. Porter introduces one of the most powerful competitive tools yet developed: his three generic strategies—lowest cost, differentiation, and focus—which bring structure to the task of strategic positioning. He shows how competitive advantage can be defined in terms of relative cost and relative prices, thus linking it directly to profitability, and presents a whole new perspective on how profit is created and divided. In the almost two decades since publication, Porter's framework for predicting competitor behavior has transformed the way in which companies look at their rivals and has given rise to the new discipline of competitor assessment. More than a million managers in both large and small companies, investment analysts, consultants, students, and scholars throughout the world have internalized Porter's ideas and applied them to assess industries, understand competitors, and choose competitive positions. The ideas in the book address the underlying fundamentals of competition in a way that is independent of the specifics of the ways companies go about competing. Competitive Strategy has filled a void in management thinking. It provides an enduring foundation and grounding point on which all subsequent work can be built. By bringing a disciplined structure to the question of how firms achieve superior profitability, Porter’s rich frameworks and deep insights comprise a sophisticated view of competition unsurpassed in the last quarter-century.

Competitive Strategy

Presents the comprehensive framework of analytical techniques to help a firm analyze its industry as a whole and predict the industry's future evolution, to understand its competitors and its own position ...

Author: Michael E. Porter

Publisher: New York : Free Press ; Toronto : Maxwell Macmillan Canada

ISBN:

Category: Competition

Page: 396

View: 197

Presents the comprehensive framework of analytical techniques to help a firm analyze its industry as a whole and predict the industry's future evolution, to understand its competitors and its own position ...

The Essence of Competitive Strategy

: This book provides a comprehensive blueprint for building a corporate strategy.

Author: David Faulkner

Publisher: Pearson P T R

ISBN: 9780132914772

Category: Business

Page: 134

View: 622

: This book provides a comprehensive blueprint for building a corporate strategy. "Where should we compete? What products should we compete with? How will we gain sustainable competitive advantage in the s we choose?" These strategic questions are at the heart of building a corporate strategy, and any company that intends to remain successful must find the right answers. The Essence of Competitive Strategy will help. It's a clear, comprehensive guide to understanding where a company is and where it needs to go. Learn how to analyze how a company and the competition are viewed by customers. Understand the strategic options available for innovation and lower costs. Given a strategic direction, evaluate the comparative risk of several courses of action, and determine which partners may be available to help achieve a goal. Invaluable for managers on short courses in corporate strategy, competitive strategy, business policy and strategic management; for MBA and other students; as reference material for managers' bookshelves, and for aspiring managers wishing to improve their knowledge and skills.

Wharton on Dynamic Competitive Strategy

WHARTON on DYNAMIC COMPETITIVE STRATEGY "A valuable contribution, this insightful book makes it clear that strategy is not a one-time search for a sustainable competitive advantage, but a continuous monitoring of the environment, consumers, ...

Author: George S. Day

Publisher: John Wiley & Sons

ISBN: 9780471689577

Category: Business & Economics

Page: 480

View: 643

WHARTON on DYNAMIC COMPETITIVE STRATEGY "A valuable contribution, this insightful book makes it clear that strategy is not a one-time search for a sustainable competitive advantage, but a continuous monitoring of the environment, consumers, and competitors with the object of making the right moves in a dynamically changing competitive landscape." -Philip Kotler S.C. Johnson & Sons Distinguished Professor of International Marketing J. L. Kellogg Graduate School of Management Northwestern University. "An ambitious and welcomed effort at addressing strategy from an interdisciplinary perspective." -Professor Don Lehmann Columbia University Graduate School of Business. "Wharton on Dynamic Competitive Strategy weaves together an unprecedented interdisciplinary analysis of competitive strategies that any global manager should consider indispensable reading...An impressive book." -Jon M. Huntsman, Sr. Chairman and CEO Huntsman Corporation. "Provocative and meaningful . . . Provides an excellent framework for formulating strategy." -Sam Morasca Vice President, Marketing Shell Oil Products Company. "A Rosetta stone for strategy. Read it and keep it by your side!" -Dale Moss Executive Vice President, Sales and Marketing USA British Airways, New York The competitive challenges facing you are more complex and fast-moving than ever. This environment demands dynamic competitive strategies-strategies that anticipate and adjust to competitors' countermoves, shifting customer demands, and changes in the business world. Wharton on Dynamic Competitive Strategy offers new perspectives on competitive strategy from a distinguished group of faculty at Wharton and other leading business schools around the world. This book presents the best insights from decades of research in key areas such as competitive strategy, simulations, game theory, scenario planning, public policy, and market-driven strategy. It represents the most cohesive collection of insights on strategy ever assembled by a leading school of business. Developed for the thinking manager, Wharton on Dynamic Competitive Strategy provides deep insights into the true dynamics of competition. In contrast to popular, quick-fix formulas for strategic success, this book provides perspectives that will help you better understand the underlying dynamics of competitive interactions and make better strategic decisions in a rapidly changing and uncertain world. The insights and approaches presented here are illustrated with real-world examples which demonstrate how these approaches can be applied to your strategic challenges. These chapters will help you better address key strategic issues such as: * Anticipating competitors' responses using game theory, simulations, scenario planning, conjoint analysis, and other tools-and designing the best strategy in light of these expected responses * Planning for multiple rounds of competition in the way that chess players think through multiple moves * Understanding how changes in technology and public policy or moves by competitors can undermine your current advantages or neutralize future advantages * Broadening your range of options for reacting to moves by competitors * Signaling and preempting rivals. This groundbreaking new book will change your view of strategy and give you the tools you need to succeed in a dynamic and intensely challenging world.

Competitive Advantage

Hundreds of cluster initiatives have flourished throughout the world. In an era of intensifying global competition, this pathbreaking book on the new wealth of nations has become the standard by which all future work must be measured.

Author: Michael E. Porter

Publisher: Simon and Schuster

ISBN: 1416595848

Category: Business & Economics

Page: 592

View: 459

Now beyond its eleventh printing and translated into twelve languages, Michael Porter’s The Competitive Advantage of Nations has changed completely our conception of how prosperity is created and sustained in the modern global economy. Porter’s groundbreaking study of international competitiveness has shaped national policy in countries around the world. It has also transformed thinking and action in states, cities, companies, and even entire regions such as Central America. Based on research in ten leading trading nations, The Competitive Advantage of Nations offers the first theory of competitiveness based on the causes of the productivity with which companies compete. Porter shows how traditional comparative advantages such as natural resources and pools of labor have been superseded as sources of prosperity, and how broad macroeconomic accounts of competitiveness are insufficient. The book introduces Porter’s “diamond,” a whole new way to understand the competitive position of a nation (or other locations) in global competition that is now an integral part of international business thinking. Porter's concept of “clusters,” or groups of interconnected firms, suppliers, related industries, and institutions that arise in particular locations, has become a new way for companies and governments to think about economies, assess the competitive advantage of locations, and set public policy. Even before publication of the book, Porter’s theory had guided national reassessments in New Zealand and elsewhere. His ideas and personal involvement have shaped strategy in countries as diverse as the Netherlands, Portugal, Taiwan, Costa Rica, and India, and regions such as Massachusetts, California, and the Basque country. Hundreds of cluster initiatives have flourished throughout the world. In an era of intensifying global competition, this pathbreaking book on the new wealth of nations has become the standard by which all future work must be measured.

Competitive Strategy For Dummies

This book explains the ideas, theories and principles of Competitive Strategy in simple, straightforward terms.

Author: Richard Pettinger

Publisher: For Dummies

ISBN: 9780470779309

Category: Business & Economics

Page: 392

View: 191

Fundamental to management thinking and economic theory, Competitive Strategy offers a framework for understanding the underlying forces of competition in industry and business. This book explains the ideas, theories and principles of Competitive Strategy in simple, straightforward terms. It shows readers how to use competitive tools and strategies to understand the underlying forces of competition in industry and business and apply them to assess industries, understand competitors, choose competitive positions and gain - and maintain competitive advantage. Chapters include: What Competitive Strategy actually is The foundations of strategy and the five forces of competition Assessing the competition and strategic management in action Developing a competitive strategy Looking to the future and mergers and acquisitions

Cases in Competitive Strategy

Though the cases in Cases in Competitive Strategy may be informative when studied on their own, they are designed to be read and analyzed in combination with the companion volume, Competitive Strategy.

Author: Michael E. Porter

Publisher: Simon and Schuster

ISBN: 0029254108

Category: Business & Economics

Page: 541

View: 498

Though the cases in Cases in Competitive Strategy may be informative when studied on their own, they are designed to be read and analyzed in combination with the companion volume, Competitive Strategy. The conceptual materials and the cases are designed to reinforce each other, showing the connection between the theory and the practice of competitive strategy formulation.

Strategic Management

Seminar paper from the year 2003 in the subject Business economics - Business Management, Corporate Governance, grade: B (66%), University Of Wales Institute, Cardiff (Welsh School of Hospitality, Tourism and Leisure), course: Strategic ...

Author: Alexandra Kossowski

Publisher: GRIN Verlag

ISBN: 3638781372

Category:

Page: 36

View: 875

Seminar paper from the year 2003 in the subject Business economics - Business Management, Corporate Governance, grade: B (66%), University Of Wales Institute, Cardiff (Welsh School of Hospitality, Tourism and Leisure), course: Strategic Management, 15 entries in the bibliography, language: English, comment:, abstract: "Strategy is the direction and scope of an organisation over the long term, which achieves advantage for the organisation through its configuration of resources within a changing environment and to fulfil stakeholder expectations" Johnson and Scholes (2002) p10 Strategy plays an important, if not the most important role in an organisation. Not only concerning competition, but regarding all aspects of the business. Competition has always been the greatest fear of every businessman. Trying to think ahead of the competitors is the only option a successful business owner has. Developing a strategy, adapting and improving it and ensuring that employees are aware of the business mission are only a few criteria, which help to gain competitive advantage. Professor Michael Porter developed the so-called model of "generic competitive strategies," which will be explained in the first part of this report. Later on the report will outline problems, which occur in Professor Porter s model. The second part of the report applies Porter s concept to a tourism organisation and analyses its relevance for the chosen business."

Competition Competitive Advantage and Clusters

In this book leading scholars from a range of disciplines, including strategic management, economic development, economic geography and planning, assess the contribution that Michael Porter, one of the most influential figures in strategic ...

Author: Robert Huggins

Publisher: Oxford University Press

ISBN: 0199578036

Category: Business & Economics

Page: 303

View: 216

In this book leading scholars from a range of disciplines, including strategic management, economic development, economic geography and planning, assess the contribution that Michael Porter, one of the most influential figures in strategic management research, has made to these respective academic fields.

Global Competitive Strategy

Aimed at MBA students taking courses in international strategy, consultants and practising managers with responsibility for strategic development, this 2007 book offers a comprehensive strategic framework for gaining competitive advantage ...

Author: Daniel F. Spulber

Publisher: Cambridge University Press

ISBN: 1139467115

Category: Business & Economics

Page:

View: 650

Globalization has fundamentally changed the game of business. Strategic frameworks developed for the analysis of purely domestic business necessarily fall short in the international business context. Managers and business students require alternative approaches to understand and cope with these far-reaching changes. We must learn to think globally in order to succeed. Global Competitive Strategy shows how we can do this by providing a unique set of strategic tools for international business. Such tools include the 'star analysis' that allows strategy makers to integrate geographic information with market information about the global business environment. Also introduced is the 'global value connection' that shows managers how to account for the gains from trade and the costs of trade. Aimed at MBA students taking courses in international strategy, consultants and practising managers with responsibility for strategic development, this 2007 book offers a comprehensive strategic framework for gaining competitive advantage in the global marketplace.

Competitive Strategy

In this pathbreaking book, Michael E. Porter unravels the rules that govern competition and turns them into powerful analytical tools to help management interpret market signals and forecast the direction of industry development.

Author: Michael E. Porter

Publisher: Simon & Schuster

ISBN: 9780684005775

Category: Medical

Page: 396

View: 787

In this pathbreaking book, Michael E. Porter unravels the rules that govern competition and turns them into powerful analytical tools to help management interpret market signals and forecast the direction of industry development.

Competitive Strategies for the 21st Century

This book uses the theory and practice of peacetime great-power strategic competition to derive recommendations for just such a strategy.

Author: Thomas Mahnken

Publisher: Stanford Security Studies

ISBN: 9780804782425

Category: Political Science

Page: 338

View: 723

The U.S. today faces the most complex and challenging security environment in recent memory— even as it deals with growing constraints on its ability to respond to threats. Its most consequential challenge is the rise of China, which increasingly has the capability to deny the U.S. access to areas of vital national interest and to undermine alliances that have underpinned regional stability for over half a century. Thus, the time is right for the U.S. to adopt a long-term strategy for dealing with China; one that includes but is not limited to military means, and that fully includes U.S. allies in the region. This book uses the theory and practice of peacetime great-power strategic competition to derive recommendations for just such a strategy. After examining the theory of peacetime strategic competition, it assesses the U.S.-China military balance in depth, considers the role of America's allies in the region, and explores strategies that the U.S could adopt to improve its strategic position relative to China over the long term.

The End of Competitive Advantage

Argues that sustainable competitive advantage can no longer be the Holy Grail for companies due to a constantly changing environment, and offers a new set of principles for winning in a volatile and uncertain marketplace.

Author: Rita Gunther McGrath

Publisher: Harvard Business Review Press

ISBN: 1422172813

Category: Business & Economics

Page: 240

View: 533

Argues that sustainable competitive advantage can no longer be the Holy Grail for companies due to a constantly changing environment, and offers a new set of principles for winning in a volatile and uncertain marketplace.

Competitive Strategy

This book reviews Porter’s work in the context of the global economic forces and rapid technological changes that have affected businesses and their strategies from the mid-2000s.

Author: C B Rao

Publisher: Notion Press

ISBN: 1946436690

Category: Business & Economics

Page: 166

View: 398

Competitive Strategy is a key driver of industrial growth and economic development. Professor Michael Porter’s treatise, formulated in 1980, remains the only integrated work on the subject to date. While its core concepts endure, it requires the holistic incorporation of additional insights and prescriptions, based on current and future trends. This book reviews Porter’s work in the context of the global economic forces and rapid technological changes that have affected businesses and their strategies from the mid-2000s. It focuses on select aspects of competitive strategy particularly affected by such forces and develops several novel constructs to strengthen and expand the core analytical framework of competitive strategy with a futuristic perspective. The book embeds the impact of technology throughout but recognises that a more focused and detailed analysis of the same has been presented in the author’s recent companion work, Technology and Competitive Strategy: Perspectives for Innovators, Differentiators and Followers. Each of the book’s chapters is dedicated to a unique facet of competitive strategy, with novel hypotheses and constructs supported by multiple real-life examples. The book will inspire professionals, business leaders, academicians and public policy makers involved in strategy and growth to appreciate issues and solutions in a broader and a more contemporaneous industrial and economic context.

Competitive Advantage of Nations

Hundreds of cluster initiatives have flourished throughout the world. In an era of intensifying global competition, this pathbreaking book on the new wealth of nations has become the standard by which all future work must be measured.

Author: Michael E. Porter

Publisher: Simon and Schuster

ISBN: 9781451651492

Category: Business & Economics

Page: 896

View: 204

Now beyond its eleventh printing and translated into twelve languages, Michael Porter’s The Competitive Advantage of Nations has changed completely our conception of how prosperity is created and sustained in the modern global economy. Porter’s groundbreaking study of international competitiveness has shaped national policy in countries around the world. It has also transformed thinking and action in states, cities, companies, and even entire regions such as Central America. Based on research in ten leading trading nations, The Competitive Advantage of Nations offers the first theory of competitiveness based on the causes of the productivity with which companies compete. Porter shows how traditional comparative advantages such as natural resources and pools of labor have been superseded as sources of prosperity, and how broad macroeconomic accounts of competitiveness are insufficient. The book introduces Porter’s “diamond,” a whole new way to understand the competitive position of a nation (or other locations) in global competition that is now an integral part of international business thinking. Porter's concept of “clusters,” or groups of interconnected firms, suppliers, related industries, and institutions that arise in particular locations, has become a new way for companies and governments to think about economies, assess the competitive advantage of locations, and set public policy. Even before publication of the book, Porter’s theory had guided national reassessments in New Zealand and elsewhere. His ideas and personal involvement have shaped strategy in countries as diverse as the Netherlands, Portugal, Taiwan, Costa Rica, and India, and regions such as Massachusetts, California, and the Basque country. Hundreds of cluster initiatives have flourished throughout the world. In an era of intensifying global competition, this pathbreaking book on the new wealth of nations has become the standard by which all future work must be measured.

Sales Think Big Competitive Strategy

How to compete effectively in all circumstances. How to train properly for competition. How to make a masterful plan of action for peak performance success. You only live once! This is your chance. Take action: Buy It Now!

Author: Ace McCloud

Publisher: Createspace Independent Publishing Platform

ISBN: 9781540481771

Category:

Page: 316

View: 416

Are you tired of low sales and small paychecks? Do you ever wonder what you are truly capable of? Would you like the competitive advantage? 3 Books in 1: An unbeatable combination of the best sales techniques, thinking big tactics and incredible competitive strategies! Whether you want to (1) discover the world's best sales techniques, (2) learn how to easily make more money, or (3) discover ways to become incredibly successful in life, this book will teach you everything you need to know. Become a star closer and start making some real money! Sales can be fun! Instead of "selling," you'll find ways to connect with your customers on their level and give them what they want. Leave outmoded methods behind and learn to tap into your customers' deepest desires. Grasp the keys to dissolving sales resistance so you can hear that sweet "Yes!" What Will You Discover About Sales? How to utilize trends to your advantage. How to ask the right questions to get the right results. How to utilize social media marketing to increase your sales. How to use body language and mirroring to maximize your sales potential. How to establish a trusting and lasting relationships with your customers. How to market your product for maximum effectiveness. How to turn rejection into reward. how to develop a sales plan that gets results. How to easily close more sales. Turn your big dreams into reality. Discover the incredibly powerful magic of thinking big. Included is step-by-step guidance on how to turn your big idea into something that exists in the real world. Stop aiming for average goals, start thinking of big things that will really make a BIG difference in your life! The ability to think big is a common trait of many of the greatest people who have ever lived and it has been proven over the centuries to have incredible results! What Will You Learn About Thinking Big? The magic that happens when you Think Big. How to gain the confidence you need to realize your big idea. Powerful ways for training your mind for automatic success. How to work smarter, stay motivated and transform every obstacle in your path. How to develop a powerful work ethic based upon world class good habits. How to create your own 30-day strategy action plan. Inspiring true life stories. How to get others to help you accomplish your big goals. Powerful morning rituals for starting the day off right. Give yourself the competitive advantage! Remove negative influences and replace them with positive alternatives. Equip yourself to stride into each challenge with confidence and the ability to compete at your highest level. What Will You Discover About Competitive Strategies? How to be calm and relaxed in key situations. How to use the excitement of competition to help you perform better. Powerful mental strategies to keep your head in the game. The proper way to use goal-setting. How to model the tactics of the experts. The key strategies all winners have in common. How to compete effectively in all circumstances. How to train properly for competition. How to make a masterful plan of action for peak performance success. You only live once! This is your chance. Take action: Buy It Now!

Competitive Strategy Think Big Success

How to turn your favorite success strategies into habits that will benefit you throughout your life. How to build upon your successes for an incredible future. You only live once! This is your chance. Unleash the beast within: Buy It Now!

Author: Ace McCloud

Publisher: Createspace Independent Publishing Platform

ISBN: 9781539764021

Category:

Page: 508

View: 410

Would you like the competitive advantage? Do you ever wonder what you are truly capable of? Are you ready for some massive success in your life? 3 Books in 1: An unbeatable combination of world class competitive strategies, the magic of thinking big, and incredible success strategies! Whether you want to (1) blow the competition out of the water, (2) discover elite strategies for creating big things in your life, or (3) discover powerful ways to increase your success potential, this book will teach you everything you need to know. Give yourself the competitive advantage! Remove negative influences and replace them with positive alternatives. Equip yourself to stride into each challenge with confidence and the ability to compete at your highest level. What Will You Learn About Competitive Strategies? How to be calm and relaxed in key situations. How to use the excitement of competition to help you perform better. Powerful mental strategies to keep your head in the game. The proper way to use goal-setting. How to model the tactics of the experts. The key strategies all winners have in common. How to compete effectively in all circumstances. How to train properly for competition. How to make a masterful plan of action for peak performance success. Turn your big dreams into reality. Discover the incredibly powerful magic of thinking big. Learn how to turn your big idea into something that exists in the real world. Stop aiming for average goals, start thinking of big things that will really make a BIG difference in your life! The ability to think big is a common trait of many of the greatest people who have ever lived and it has been proven over the centuries to have incredible results! What Will You Learn About Thinking Big? Powerful ways for training your mind for automatic success. How to work smarter, stay motivated and transform every obstacle in your path. How to develop a powerful work ethic based upon world class good habits. How to create your own 30-day strategy action plan. Inspiring true life stories. How others can help you accomplish your big goals. Morning rituals for starting the day off right. Taste the sweet joy of success! Your success is a noble quest, and the pursuit of it can become a delightful adventure. Learn to recognize opportunities and to do things "the right way" to help you along the path to life success. It is so much easier to succeed when you know exactly what to do. Conquer your fears and stride forward towards the life you most desire. What Will You Learn About Success? The core principles of success and the right ways to apply them. The top 100 best ways to get more success in your life. How to optimize your life for maximum results. The 25 best habits of the world's most elite peak performers. How to design your own personalized success action plan. How to effectively use the 80/20 principle to attain your goals quicker. Inspirational and motivational quotes to spur you on towards success. How to turn your favorite success strategies into habits that will benefit you throughout your life. How to build upon your successes for an incredible future. You only live once! This is your chance. Unleash the beast within: Buy It Now!

Competitive Strategy

Do you wish you knew what to do in those critical situations? Whether you want to (1) blow the competition out of the water, (2) boost your confidence, or just (3) start winning more often, this book will get you there.

Author: Ace McCloud

Publisher: Createspace Independent Publishing Platform

ISBN: 9781537106724

Category:

Page: 118

View: 721

Are you tired of losing? Do you wish you knew what to do in those critical situations? Whether you want to (1) blow the competition out of the water, (2) boost your confidence, or just (3) start winning more often, this book will get you there. Do you find it hard to think of yourself as a winner? Even successful athletes can struggle with blows to their self-confidence. Learn proven strategies that can help you confidently make the right decisions when it counts! Develop winning habits that are proven to succeed. Discover the empowering force of good habits, proper training and positive affirmations to compete well when the time comes. Fuel your competitive passion. Organize your life for peak competitive performance . Learn how to identify and remove negative influences and replace them with positive alternatives. Discover how to eliminate negative self talk and program your mind to expect success. What Will You Learn About Competitive Strategies? How to be calm and relaxed in key situations. How to use the excitement of competition to help you perform better. Powerful mental strategies for keeping your head in the game at all times. The proper way to use goal-setting. How to model the tactics of the experts. You Will Also Discover: The key strategies that all winners have in common. How to compete effectively under all types of different circumstances. How to train properly for competition. How to make a masterful plan of action for peak performance success. Are you ready to start feeling the joy of victory on a consistent basis? In the following pages you will learn how to identify and remove hindrances that may stand in your way and how to stride into each challenge with confidence and a strong desire to compete at your highest level. Increase your confidence, skills and winning percentages! Give yourself the competitive advantage: Buy It Now!

The Oxford Handbook of Strategy

This work includes chapters on six key areas: Approaches to Strategy, Strategic Analysis and Formulation, Corporate Strategy; International Strategy; Strategies of Organizational Change; and Strategic Flexibility and Uncertainty.

Author: David O. Faulkner

Publisher: Oxford University Press

ISBN: 0199275211

Category: Business & Economics

Page: 1031

View: 836

Presents an analysis of how thinking on strategy has evolved and what are the likely developments. This work includes chapters on six key areas: Approaches to Strategy, Strategic Analysis and Formulation, Corporate Strategy; International Strategy; Strategies of Organizational Change; and Strategic Flexibility and Uncertainty.

Competitive Strategy

The authors describe a new approach to balancing flexibility and commitment in management strategy through the amalgamation of real options and game theory.

Author: Benoît Chevalier-Roignant

Publisher: MIT Press

ISBN: 0262015994

Category: Business & Economics

Page: 488

View: 288

Competitive Strategy provides a rigorous yet pragmatic and intuitive approach to strategy formulation. It synthesizes research in the areas of strategy, economics, and finance in a way that is accessible to readers not necessarily expert in the various fields involved. The book will be of interest to scholars, students, and academically trained practicing managers interested in applying these ideas.