What the 2nd edition brings you: You support climate protection, receive compact information and checklists from experts (overview and press reviews in the book preview) as well as advice proven in practice, which leads step by step to success - also thanks to add-on. Because as the saying goes: Everybodies Darling, Everybodies Depp. Or also: If you want to please everybody, you put yourself in the wrong. Everybody knows that, but in important situations many people don't succeed in simply saying "no". Often, the fear of social devaluation or sanctions, false politeness, too high demands on oneself or feelings of guilt are behind it. It is precisely these negative feelings that can become problematic in a negotiation, especially when it is particularly important to assert one's own position as uncompromisingly as possible. This book helps here by pointing out causes and suggesting possible solutions. We give you the best possible help on the topics of career, finance, management, personnel work and life assistance. For this purpose, we gather in each book the best experts in their field as authors - detailed biographies in the book - , who give a comprehensive overview of the topic and additionally offer you success planner workbooks in printed form. Our guidebooks are aimed primarily at beginners. Readers who are looking for more in-depth information can get it for free as an add-on with individual content in German and English as desired. This concept is made possible by a particularly efficient, innovative digital process and Deep Learning, AI systems that use neural networks in translation. Moreover, we give at least 5 percent of our proceeds from book sales to social and sustainable projects. For example, we endow scholarships or support innovative ideas as well as climate protection initiatives and in some cases also receive government funding for this. With our translations from German into English we improve the quality of neural machine learning and thus contribute to international understanding. You can find out more on the website of our Berufebilder Yourweb Institute. Publisher Simone Janson is also a bestselling author as well as one of the 10 most important German bloggers according to the Blogger-Relevance-Index, furthermore she was a columnist and author of renowned media such as WELT, Wirtschaftswoche or ZEIT - more about her in Wikipedia.